REBLIKAINTRODUCING REBLIKA
DIGITAL HUMANS.
REAL CONNECTION.
Mao Lin Liao · Founder of Reblika
An introduction for Sanical Health
September 2026
REBLIKAMAO LIN LIAO
Founder of Reblika · Digital human creator
Two decades working at the intersection of character art and technology, from Guerrilla Games to building Reblika and Mascotte.AI.
Co-creator of Sweetie for Terre des Hommes, a project that showed how digital humans can create real-world impact.
SELECTED WORK & RECOGNITION
Cannes Lions · Grand Prix for Good, 2014
Sweetie campaign
Around the World in 80 Days
VFX work on the feature film starring Jackie Chan
REBLIKAREBLIKA & MASCOTTE.AI
The team behind Mascotte.AI
At Reblika, we created Mascotte.AI: a digital human platform that gives AI a face and a personality, with characters that speak, listen and interact in real time.
Our work brings digital characters to life for brands and public services, with projects for Absolut Vodka, Abu Dhabi Police and Ascend in Abu Dhabi.
REBLIKAOUR TEAM
CEO - Product Owner
Mao Lin Liao
Product direction and team coordination
CO-FOUNDER
Mark van Oel
Chief Strategy Officer
Frontend, UI/UX & backend
Design and development
Data science & AI engineering
Data and intelligent interactions
DevOps
Infrastructure and operations
Sales & marketing
Client relationships and communication
REBLIKAUSE CASE: AI RECEPTIONIST
A welcoming first point of contact
Mascotte.AI can bring a digital receptionist to a website or reception screen, using your organisation’s approved information.
Welcome
Introduce your service through a recognisable digital character and a natural conversation.
Inform
Answer everyday questions about services, opening hours and what to expect.
Connect
Guide people to booking information, the right page or a member of your team.
Browser-based experiences, from a personal device to an onsite display. Content and integrations are defined for each project.
05REBLIKAECDA · DIGIDERIUS
A conversation that makes AI approachable
For ECDA, Digiderius reimagines Erasmus as a digital human, inviting citizens to explore AI, ethics and society through conversation.
A recognisable character creates an accessible starting point for questions about technology and its impact.
A use case for public engagement, education and digital inclusion.
REBLIKASELECTED PROJECT EXPERIENCE
Digital officer · Display concept
AI bartender · Display concept
REBLIKAA CONVERSATION WITH SANICAL HEALTH
Making digital care easier to navigate
Sanical Health develops digital specialist clinics. FemmePrex, its first clinic, focuses on women’s hormonal health.
- Introduce the service
- Explain how the clinic works and help people find practical information.
- Prepare for a visit
- Guide people through clinic-approved appointment and preparation information.
- Connect to the team
- Help people reach the appropriate booking route or staff contact.
Ideas to explore together. Health content, boundaries and any patient-data handling would be defined with Sanical’s clinical team.
Context: sanicalhealth.com
REBLIKAWHERE COULD WE ADD VALUE?
- The patient journey
- Where do people need more explanation,
reassurance or help finding the next step? - The experience
- Which audience, language and point of contact
would benefit most from a digital human? - A focused example
- Choose one journey and approved content.
Explore a demonstration together.
Start with a useful experience and a clear purpose.
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